Our Integrated Marketing team recognizes your challenges with attracting new customers – more competition, more channels and more marketing complexity. Today, your customers use multiple channels including web, email, direct mail, and face-to-face. It is increasingly more difficult to pry customers’ attention away from the many things vying for their time. Customers that are shopping are looking for relevant information that helps them differentiate between options and make a better purchase decision. In short, they expect you to deliver value well before you make the sale. Our team works with you to grow your web traffic, extend your reach, and create engaging interactions that attract more customers.
We understand lead generation. The first step on the path towards generating more leads begins with understanding who your customers are, where they shop, and what interests them. You must attract their attention by filling an immediate need, then draw them close and build a relationship. Our team of Integrated Marketers will profile your customers, create compelling content, and propose offers that will engage your customers throughout the buying process.
Revenue growth is more complex than simply converting leads into customers. It is a three dimensional activity that includes acquiring new customers, retaining existing customers, and expanding relationships with current customers. Our Integrated Marketing team can help you grow your revenue in all three dimensions.
New customer acquisition is the lifeblood of any productive sales pipeline. A company that attracts all of the quality, new customers that it wants clearly knows its customers, and directs its content and message through the channels where potential new customers are shopping.
The Integrated Marketing Roadmap is your personalized strategy outlining where you want to “grow”, and your plan detailing how to get there. We survey your team, interview a sample of your customers, analyze your current marketing programs, and recommend a path forward.
We won’t ask you to do our work by giving you a bunch of forms to fill out. We will personally solicit feedback from you and your team. And, we will invest the extra time to talk one-on-one with your customers before we start building your roadmap for growth.
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